The London Style Journal loves London, and London style. We are inspired by our surroundings and want to share good style with you. We're not just about images, so please click through to read more about what we post. All street style is taken by The London Style Journal and and the majority of the imagery.



Tokyo Fashion Week Pick of the Day: Phenomenon

Menswear brand Phenomenon definitely caught our attention with it’s collection of punchy prints and youth focused silhouettes for spring 2013. Showcasing sport inspired streetwear from tie-dye placement and gradient prints on casual short 2 pieces, sporty vented formal shirting, to unconventional loose fitting tees emblazoned with childlike crest motifs, mesh and punchy summer garden florals.

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    guys getting flowery! kind of great!
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