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London Fashion Week A/W 2012: Palmer//Harding

Palmer//Harding is a womenswear and menswear shirts based label whose mission is to both elevate and innovate the perceptions of what the basic white shirt can be, bringing shirt design into a modern and contemporary setting. Believing contemporary shirt design to be woefully overshadowed and neglected.

Designers Levi Palmer and Matthew Harding established this relatively new label back in early 2011 after meeting while both studying fashion design at London’s Central Saint Martins in 2007.  Before the label was even conceived the pair had been producing and collaborating on various projects and collections since 2009. 


For their second NEWGEN sponsored season Palmer and Harding’s A/W 2012 collection is inspired by the juxtaposition of sculptural and fluid design, referencing Bruno Walpoth’s wooden sculptural portraiture as a main point of inspiration. His ability to create intricate sculptures that emote personality, tenderness and fragility inspired Palmer and Harding to infuse bold sculptural, tactile and sensual shapes into this seasons shirt designs. Whilst the photographs produced by George Platt Lynes influenced the idea of movement, ease and contrast of textures into this season silhouettes and fabrics choices. 

As a white shirt obsessive we were impressed by their incredible attention to detail and skills of transforming a classic staple into something that both compliments it’s original aesthetic whilst creating conceptual and innovative designs. This season traditional shirt silhouettes and detailing were turned upside down in a series of striking updates including elongated shirt tails, dramatic double layering, obtuse long line cuts, block colour contrast panelling to contrast yoke. All produced in a subtle minimal palette of white, black and earth tones. Where Palmer and Harding succeeded is their understanding of the balance between tradition and experimentation.

You can check out more photographs from their A/W 2012 collection or buy their S/S 2012 on their website here.

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